Schedule 2024
9:00am - 9:30am Registration and Breakfast
9:30am - 9:50am MeasureCamp Opening
9:50 - 10:25 Preparing a session board
10:25 - 10:55 Sessions round 1
11:00 - 11:30 Sessions round 2
From Data to Decisions - Engaging multiple personas in Piano analytic by Lucia Liskova
At 11:00 - 11:30 Sessions round 2 in PIANO room.
Managing 100 3rd party tags by Lukas Cech
At 11:00 - 11:30 Sessions round 2 in Bloomreach room.
Data Maturity Landscape from Basic to ML and AI by Maks Kulish
At 11:00 - 11:30 Sessions round 2 in Nadacia ESET room.
MS Clarity by Ondra Svec
At 11:00 - 11:30 Sessions round 2 in DATACOP room.
11:30 - 11:50 Coffee Break
11:50 - 12:20 Sessions round 3
Impact od registration types on the online subscription cnversin rate by Tomas Novotny
At 11:50 - 12:20 Sessions round 3 in PIANO room.
Automation in B2B e-commerce by Daniar - Datacop
At 11:50 - 12:20 Sessions round 3 in Bloomreach room.
Future of the Digital Analytics by Roman Hamrak
At 11:50 - 12:20 Sessions round 3 in Nadacia ESET room.
How to better measure Impact by David Sommer
At 11:50 - 12:20 Sessions round 3 in DATACOP room.
12:25 - 12:55 Sessions round 4
Tech stack for data wrangling & analysis by Piotr Gruszecki
At 12:25 - 12:55 Sessions round 4 in PIANO room.
Customer success in SaaS by Richard Frno
At 12:25 - 12:55 Sessions round 4 in Bloomreach room.
Data differences between GA4 and BQ better attribiution by Stefan Mazuch
At 12:25 - 12:55 Sessions round 4 in Nadacia ESET room.
Cookie-less tracking by Miroslav Ficza
At 12:25 - 12:55 Sessions round 4 in DATACOP room.
12:55 - 14:00 Lunch + networking
14:00 - 14:30 Sessions round 5
Automated indirect attribution for Marketing strategies by Denys
At 14:00 - 14:30 Sessions round 5 in PIANO room.
Peak season Marketing Strategy by Lois & Linda
At 14:00 - 14:30 Sessions round 5 in Nadacia ESET room.
GeoLift - practical example by Marek Kobulsky
Power analysis - how to define an experiment & how to evaluate a geoexperiment.
At 14:00 - 14:30 Sessions round 5 in datacop room.
14:35 - 15:05 Sessions round 6
How to leverage data insights for Business Growth by Alex Ivan
At 14:35 - 15:05 Sessions round 6 in Bloomreach room.
Async setup of TMS + CMP +Tags by Lukas Cech
At 14:35 - 15:05 Sessions round 6 in Nadacia ESET room.
Therapy session - dealing with stress at work and difficult clients by Julia
At 14:35 - 15:05 Sessions round 6 in Datacop room.
15:10 - 15:40 Sessions round 7
Building tools with LLMS by Roman Gavuliak
At 15:10 - 15:40 Sessions round 7 in PIANO room.
Arrayformula() tips & trics by Hana Jokelova
At 15:10 - 15:40 Sessions round 7 in Nadacia ESET room.
Serverside GTM - ask as anything by Peter Sutarik & Miroslav Ficza
At 15:10 - 15:40 Sessions round 7 in Bloomreach room.
15:40 - 16:00 Coffee break
16:00 - 16:30 Sessions round 8
Session based eval model by Adam
At 16:00 - 16:30 Sessions round 8 in Bloomreach room.
Maybe GA4 free-form reports dont suck as much as you may think. 3 quirks to be aware of by Dean Groen
At 16:00 - 16:30 Sessions round 8 in Nadacia ESET room.
Where's money going? by Katarina Hlavacova
At 16:00 - 16:30 Sessions round 8 in Datacop room.
16:35 - 17:05 Sessions round 9
Measurement paralysis by Roman Gavulia
At 16:35 - 17:05 Sessions round 9 in PIANO room.
Barvy v datovych vizualizacich by Dominik Jirotka
At 16:35 - 17:05 Sessions round 9 in Bloomreach room.
LLM in GTM WHY and HOW by Michal Jartonski
At 16:35 - 17:05 Sessions round 9 in Nadacia ESET room.
Lets start a WhatsApp group by Richard & Marek
At 16:35 - 17:05 Sessions round 9 in Data to Value room.
17:10 - 17:35 Conference Closing
18:00+ Afterparty in Umelka - 800 m from venue